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Most Popular Articles on this site
Reader Favorites
The list shows the most widely read articles on this site.
- Checklist #3: The Five Fatal Mistakes Most Home Buyers Make (with audio & download)
If things go as we plan, sellers will be impressed with us, our company and our Marketing Plan. This often prompts sellers to wonder if their property will sell quickly. As you already know, some properties sell in a few days, others in a few weeks, others in a few months, and some never sell. . . .
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- Top Agent Weekly Action Plan
Here are ten items for your 'To Do' list for this week. You'll notice each item has you performing a specific task in a 'face-to-face' circumstance or 'personal contacting' mode. Generating business in a tough market requires that you do those things that most agents shy away from doing. Make it happen! . . .
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- How to Article:
Avoiding the "Nightmare Listing"
Ask any group of real estate agents if they've ever had a listing that they wished they'd have never seen? You'll get a unanimous response. They'll all say yes they have. What could be the cause of so many having a 'nightmare listing'? . . .
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- WEBCAST: FSBOs- Getting on Their Good Side
Let's examine a strategy that will add confidence and positive results to your approach to FSBOs. Wouldn't it be great if FSBOs had a positive and respectful attitude toward you? It's possible by following the techniques discussed in this 20 minute webcast. Enjoy! . . .
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- Checklist & Systems Library
There's no better way to impress a consumer than when you povide them with great information - in print - right when they need it. There are over 120 checklists provided with this resource. They're grouped into specialty areas so you can find the right checklist easily. The specialty areas include . . .
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- 50-Item Real Estate Marketing Plan
Don't just tell prospective sellers what you'll do for them, SHOW them in writing! Set yourself apart and beat the competition. This downloadable resource includes 50 action items you can do to market their home. Easy to review, customize, print, package and deliver. . . .
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- Watch What You Say:
Power Language for Negotiating Our Commission
John Hamilton
Sooner or later every agent has to present and defend their fees. Don't get caught short. Anticipate and prepare your presentation and defense. Remember, you have to sell value first (last and always) . . .
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- Wild Ideas (That Work!)
Isn't it time that you got 'out-of-the-box' in your thinking and actions? Why not try a few 'wild ideas' that upon further analysis aren't so wild. It's just taking a fresh perspective and adding that distictive point of difference that gets you noticed and gets results too. . . .
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- Interview: Effective Offer Presentations with Alec Hagerty
Alec discusses why a buyer agents should strive to present their buyer client's offers directly to the sellers. Included are techniques that encourage seller (listing) agents to allow the buyer agent at the offer presentation, even if this isn't a common practice locally. . . .
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- Phone Power: Converting the Ad Call
In that home buyers today visit the internet first and call us second (and less frequently), we better be ready to convert those calls to appointments and closed busienss. You may already know these techniques from prior experience, but don't get lax and loose your edge. "Sharpen your saw" and add power to you phone technique. . . .
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- Real Estate Site Maker
Imagine the look on your seller's face when you advertise their home with it's own custom website- at their own custom domain! Even if you're a non-techie, this guide will hand-hold you through the process. View the examples, choose a template and get started now! . . .
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- Interview with Allen Hainge
Michael Krisa
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- Interview with Matt Jones
Michael Krisa
Warning: Don't listen if you can't handle the truth! Matt Jones tells it like it is with three simple steps to be successful. You may not like what he says....but he's right! . . .
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- FSBOs: Getting on Their Good Side
FSBOs or For Sale By Owners have always been a great source of business, but agents have always struggled to make a positive first impression. Fear, anticipated hostiltiy and poor strategy have always limited access to these people. This program will add a new and comfortable technique that gets on the 'good side' of the FSBO. . . .
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- Interview with Dave Beson
Michael Krisa
Commit or Quit! Sometimes our choices are clear. If you're not ready fo think bigger, change your aspirations and get on that longer runway....the challenges of real estate might make your choice obvious. Food for thought! . . .
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- Interview with Danny Griffin
Michael Krisa
This top agent surprised many when he was asked the key to success. He shared that it's probably 'self image'. Without a positive and productive self image newer agents can progress and experienced agents tend to plateau. We become what we think about most of the time. . . .
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- Presenting Offers: Winning the Close Ones
So much time and effort is put into getting the listing and winning the buyer that the final stage of getting these two together is typically given short attention. While not all offers are accepted, many of the 'close ones' could become confirmed transactions if strategically negotiated. . . .
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- Interview with Stefan Swanepoel
Michael Krisa
What's new? What's coming? Who are the movers and shakers? It's all previewed in Stefan's Trends Report. Hear about Tend #10....the impact of women in real estate. Better get ahead of the curve. . . .
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- Checklist 1: Criteria for Selecting a Listing Agent
Almost half of all sellers today interview multiple agents before selecting one to list and market their property. Too many of these select their agent using the WRONG criteria, such as price, commission, advertising schedule, etc. If they're to use the correct criteria, we'll have to supply that criteria list! . . .
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- Webinar: Phone Power
Return to Webinars Page
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